Monetising writing in a digital age, By Toyin Falola

“Writing for Media and Monetising It” offers an in depth information for writers to study and develop of their area of interest whereas creating works that depart a long-lasting impression on their viewers and the world at giant. In every chapter, the writer shares priceless classes and takeaways to assist each aspiring and established writers use their pens and the media as highly effective instruments for making their voices heard. The e-book serves as an eye-opener for aspiring writers trying to monetise their writing, join deeply with their viewers, and depart a long-lasting mark.

I stay grateful to Ololade Bamidele of Premium Occasions, who made this e-book obtainable to me. I wrote a evaluation over two months in the past, however I believed its publication was already late. “No!” mentioned Bamidele, who inspired me.

In at the moment’s world, the place Synthetic Intelligence (AI) is steadily encroaching on human creativity, limiting the impression of inventive writing as a strong software of communication, Azu Ishiekwene’s e-book, Writing for Media and Monetising It addresses the twin nature of know-how — as each a problem to conventional media writing and an advantageous software for the media.

One doesn’t have to immediately comply with in Azu Ishiekwene’s footsteps. Nevertheless, his a long time of experience and expertise, together with these of different veterans within the media trade shared within the e-book, supply a priceless set of directions and rules. These insights would tremendously assist not solely upcoming writers but in addition anybody keen to shine their writing abilities and earn revenue from it. The e-book delivers priceless steering on media writing, journalism, and superior strategies for incomes cash by reworking abilities right into a profitable profession.

Within the first chapter, Azu Ishiekwene discusses the essence of media writing, detailing what it includes and inspecting its numerous sorts, together with print journalism, on-line content material creation, broadcast writing, and social media content material. The chapter underscores the necessity for flexibility, as every kind of media writing requires its particular strategy. For instance, the writer illustrates how writing for a newspaper differs from writing for a weblog or different types of writing. He additionally underscores the significance of understanding one’s audience, which is an element that serves as a bedrock for profitable media writing.

The e-book provides numerous methods for monetising writing, together with self-publishing, freelance writing, and model content material creation. Azu Ishiekwene affirms the necessity for writers to construct their manufacturers in at the moment’s aggressive world, noting that writers should set up a powerful on-line presence by benefiting from social media to provide their work visibility and construct connections with their respective viewers.

Chapter Two outlines methods to assist writers select topics that can interact their viewers, present information and worth, compel them, and generate revenue, particularly by leveraging social media platforms. He shares a number of choices for writers who rely on writing as their essential supply of revenue and emphasises the significance of creating knowledgeable choices when selecting topics that can entice priceless engagement and conversions.

The writer explores substance and magnificence as important parts of efficient writing. He references The Components of Fashion, a e-book by William Strunk and EB White, as a key information that helped him develop a transparent and refined writing type. He additionally displays on the challenges he confronted whereas attempting to find his distinctive type and voice and provides key parts of favor, with examples, to help his viewers. Turning his consideration to digital media, he emphasises the importance of Search Engine Optimisation (web optimization) as a vital software for reaching a selected viewers on-line. Azu Ishiekwene offers tips about how writers can use inside linking to spice up search engine rankings.

The e-book provides numerous methods for monetising writing, together with self-publishing, freelance writing, and model content material creation. Azu Ishiekwene affirms the necessity for writers to construct their manufacturers in at the moment’s aggressive world, noting that writers should set up a powerful on-line presence by benefiting from social media to provide their work visibility and construct connections with their respective viewers. He cites Dr Reuben Abati as one of many prolific writers who constructed his viewers base at The Guardian by sharing tales of his weekly experiences as a Molue commuter. Azu makes use of Reuben Abati’s expertise to encourage writers to begin constructing their viewers from a community of household, buddies, neighbours, and associates.

Extra profoundly, the e-book addresses the challenges confronted by writers and the alternatives obtainable for these keen about development and innovation. With many conversations concerning the media trade being in a state of fixed change — marked by the rise of digital media and the decline of analogue print media — the writer views this irregular change positively, as alternatives usually disguise themselves as challenges.

I can confidently attest that “Writing for Media and Monetising It” is Azu Ishiekwene’s reward to everybody who hopes to seek out their voice. To these looking for options to the chaos within the media trade, this e-book will certainly function an final information.

The writer highlights job safety as a significant problem within the media trade because of the rise of on-line jobs, resulting in fewer full-time writing positions. Nevertheless, he additionally notes that freelance writing has opened a number of alternatives for writers. He urges writers to proceed honing their abilities and try for relevance of their subject.

Writing for Media and Monetising It offers an in depth information for writers to study and develop of their area of interest whereas creating works that depart a long-lasting impression on their viewers and the world at giant. In every chapter, the writer shares priceless classes and takeaways to assist each aspiring and established writers use their pens and the media as highly effective instruments for making their voices heard. The e-book serves as an eye-opener for aspiring writers trying to monetise their writing, join deeply with their viewers, and depart a long-lasting mark.

I can confidently attest that Writing for Media and Monetising It’s Azu Ishiekwene’s reward to everybody who hopes to seek out their voice. To these looking for options to the chaos within the media trade, this e-book will certainly function an final information.

Toyin Falola, a professor of Historical past, College Distinguished Educating Professor, and Jacob and Frances Sanger Mossiker Chair within the Humanities at The College of Texas at Austin, is the Bobapitan of Ibadanland.