Temple Company tackles FilmOne over recent movie ranking

Temple Firm, a number one inventive administration and manufacturing outfit, has challenged FilmOne, an unbiased leisure firm, over its rating of the highest-grossing feminine in a supporting position.

In an announcement despatched to PREMIUM TIMES on Tuesday, Femi Salawu, head of media relations and public affairs at Temple Firm, accused FilmOne of inaccuracies in its curated Nigerian Field Workplace Yearbook 2024.

Mr Salawu particularly criticised FilmOne’s parameters for figuring out the rating, significantly after actress Bisola Aiyeola, the corporate’s signee, was positioned fourth on the highest ten listing of highest-grossing females in a supporting position.

The very best-grossing females in a supporting position are actresses whose performances in supporting roles in films generated essentially the most complete field workplace income worldwide.

In keeping with FilmOne, supporting actresses appeared in films that generated over N20 million in field workplace income.

These main girls have made field workplace historical past!!! 🔥•From file shattering lead actresses to the eye gripping supporting roles•As we unveil the High 10 highest grossing Nollywood lead and supporting actresses of 2024•We have fun their expertise, grit and star… pic.twitter.com/muuqSIoQGy

— FilmOne Leisure (@FilmOneng) January 27, 2025

The films are chosen from January 1st to December thirty first.

He referred to as for a reassessment of the alleged misrepresentation of Aiyeola, the 2017 first runner-up of BBNaija, and her contributions to the 12 months’s cinematic achievements.

“We respectfully request a evaluate of the rating methodology and knowledge aggregation course of to make sure accuracy and equity in representing our trade’s achievements. Strategic expertise advocacy is a part of our service obligation to our purchasers as sturdy gamers within the inventive sector.

“We’ve an unwavering dedication to symbolize our abilities within the market and guarantee they’re totally motivated to proceed giving their finest. We demand African excellence from ourselves as we do from others, which is why our place is evident on the place we stand”, stated Mr Salawu.

Madam Bassey

Moreover, Mr Salawu alleged that FilmOne’s omission of the actress’s position, Madam Bassey, in ‘Everyone Loves Jenifa’, triggered her to be ranked fourth.

In keeping with him, the 39-year-old’s omission was a major flaw that would undermine the report’s credibility.

This newspaper’s test confirmed that the singer, songwriter, and TV/Radio character was a part of the ‘Everyone Loves Jenifa’ solid.

“Regardless of delivering compelling performances as Supporting Lead in a number of profitable productions, together with ‘Everyone Loves Jenifa’, ‘Ajosepo’, ‘Muri and Ko’, her vital position as Madam Bassey in ‘Everyone Loves Jenifa’ was notably omitted from her field workplace aggregation.

“This omission raises necessary questions concerning the methodology employed within the rating system, significantly the classification standards between lead and supporting lead roles, the consistency in making use of these standards throughout all evaluated performances, and the transparency of the information aggregation course of,’’ Mr Salawu stated.

Supporting roles

Mr Salawu additional acknowledged that supporting roles have been outlined primarily based on display time and narrative affect, with supporting actors making fewer however extra impactful appearances than leads.

Furthermore, he alleged that FilmOne additionally omitted Nancy Isime’s position in ‘Everyone Loves Jenifa’, which resulted in her being ranked fifth.

“The standard trade normal defines supporting roles primarily based on display time and narrative affect, with supporting actors having fewer however impactful appearances than leads. This established metric seems to have been inconsistently utilized within the present rankings.

“Moreover, this discrepancy extends to different performers, together with Nancy Isime (ranked fifth), whose related supporting position in the identical manufacturing acquired totally different classification therapy. Whereas the Nigeria Field Workplace Rankings symbolize a precious alternative to showcase our trade’s financial affect and market significance, such inconsistencies danger undermining its credibility as an trade benchmark.”

Whereas pledging the organisation’s dedication to driving development within the inventive sector, he reaffirmed the corporate’s continued help for initiatives that promote transparency and accuracy within the trade’s reporting requirements, demonstrating Temple Firm’s dedication to upholding and reinforcing trade requirements.

He acknowledged that Temple Firm had been on the forefront of advancing the inventive sector via movie and reside occasion manufacturing, capability improvement, and offering cutting-edge audio-visual recording providers at its state-of-the-art Ogidi Studios.

Rating

In FilmOne’s rankings, Omotunde David and Juliana Olayode secured the highest spot for his or her roles in Everyone Loves Jenifa.

Mercy Aigbe ranked second for her performances in Ajosepo, Skinny Line, Beast of Two Worlds, and Farmer’s Bride.

Bukunmi Adeaga-Ilori positioned third for her roles in Muri and Ko, Queen Lateefah, and Wives on Strike 3: The Rebellion.

Moreover, Fathia Balogun secured the sixth place for her performances in Blacksmith and Beasts of Two Worlds.

Bimbo Akintola ranked seventh for her roles in Beasts of Two Worlds and A Night time in 2005.

Adeyela Adebola claimed the eighth spot for her performances in Alakada Dangerous, Boujee, and America Japa.

Bimbo Ademoye ranked ninth for her roles in Dwelling and Away and Alakada Dangerous and Boujee.

Chioma Akpota rounded out the highest ten along with her performances in Wives on Strike 3: The Rebellion and A Ghetto Love Story.

FilmOne’s response

Reacting to Temple Firm’s allegations in an announcement despatched to this newspaper on Wednesday, FilmOne reaffirmed its integrity and credibility concerning the revealed Nigeria Field Workplace Rankings 2024.

Moreover, FilmOne acknowledged that the chief producers validated and finalised the alternatives primarily based on standardised trade metrics.

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“Addressing the latest inquiries across the choice standards regarding the efficiency rating, FilmOne supplies the next clarifications: To qualify as a performer in any of those classes, the performers should have appeared in a number of movies launched in cinemas that grossed at the least 20 million Naira throughout the eligibility interval (January 1st to December thirty first of the related 12 months).

“To qualify as a lead performer, a person have to be the designated lead within the movies. The assertion added that two male/feminine supporting performers are chosen in every class, with validation from the producers and government producers of the movie”.

The corporate labored with its knowledge companions—Comscore and the Cinema Exhibitors Affiliation of Nigeria (CEAN)—to make sure the rankings have been developed via a structured, data-driven course of that evaluated field workplace efficiency, display time, and the general affect of expertise contributions in movies.

The assertion partly learn: “The Yearbook has develop into a foundational doc for the Nigerian movie trade, and as such, FilmOne ensures it’s produced professionally because it serves as a necessary reference level for stakeholders throughout Nollywood and past.

“Because the trade continues to evolve, FilmOne Leisure will stay a beacon of transparency, accuracy, and professionalism because it supplies a precious useful resource for field workplace aggregation and analytics at its cognisance. The corporate encourages all stakeholders to have interaction with verified knowledge and uphold the requirements that foster credibility throughout the thriving Nigerian movie trade.”