Wave Cellular Cash (www.Wave.com) is happy to announce the appointment of Yasmina Ndella Bileoma as Regional Director of Public Relations. With over 15 years of expertise in public relations and strategic communications, Yasmina has established herself as a pacesetter in her subject. Her ardour for know-how and fintech, mixed along with her deep understanding of African media ecosystems, makes her a strategic asset in strengthening Wave Cellular Cash’s visibility.
Earlier than becoming a member of Wave Cellular Cash, Yasmina served as Director of Strategic Communication at APO Group, the main pan-African communications consultancy. She was additionally the Head of Communications for the Younger African Leaders Initiative (YALI), a visionary program launched by former U.S. President Barack Obama and supported by USAID, the Mastercard Basis, and Microsoft. On this function, Yasmina designed and carried out progressive communication methods throughout 16 Francophone and Lusophone sub-Saharan African nations. Moreover, she has collaborated with prestigious organizations reminiscent of Motorola, Ecobank, the European Funding Financial institution (EIB), and Energy Africa.
In her new function at Wave Cellular Cash, Yasmina will give attention to strengthening model consciousness within the firm’s rising markets, deepening relationships with key stakeholders, and addressing the challenges of the fast-evolving fintech business.
Yasmina Ndella Bileoma said: “Becoming a member of Wave Cellular Cash is an unbelievable alternative to contribute to a technological and social revolution in Africa. This function permits me to mix my ardour for communication and know-how with my dedication to impactful and sustainable initiatives on the continent. I’m notably honored to hitch an organization that not solely redefines monetary inclusion but additionally upholds robust values of variety by empowering African ladies in management roles.”
Coura Tine Sène, Regional and Public Affairs Director at Wave Cellular Cash, welcomed Yasmina’s appointment, stating: “Yasmina completely embodies the values of excellence, innovation, and inclusivity on the coronary heart of Wave Cellular Cash. Her experience in communication, mixed along with her deep understanding of regional dynamics, will likely be a key driver in accelerating our mission: making monetary providers accessible to all and constructing an inclusive monetary future for the continent.”
As the primary unicorn in Francophone Africa, Wave Cellular Cash is redefining cell monetary providers by offering easy, accessible, and inexpensive options to tens of millions of Africans. Yasmina Bileoma’s appointment displays Wave’s dedication to attracting prime expertise to strengthen its management and proceed reworking Africa’s monetary panorama.
Distributed by APO Group on behalf of Wave Cellular Cash.
Contact Presse:Serigne Falilou CISSEPublic Relations&Press ManagerWave Cellular Cash – Senegalfalilou.cisse@wave.com+221 77 484 98 87
About Wave Cellular Cash:Wave Cellular Cash is on a mission to make Africa the primary cashless continent by offering radically inclusive and extremely inexpensive monetary providers to tens of millions of customers throughout the continent. We develop cost-effective options that allow prospects to avoid wasting, switch, and borrow cash, serving to them obtain their desires. We’re proud to at all times put our prospects first.
Go to our web site www.Wave.com to study extra about Wave Cellular Cash.
