By By Suliyat Tella
30 November 2024 |
9:08 am
The United States authorities, by way of the U.S. Company for Worldwide Improvement (USAID), has introduced a strategic partnership with Ascend Studios, a creative-industry organisation offering capability constructing, mentorship, social, instructional, and financial empowerment to ladies and youth to be able to propel Nigeria’s artistic sector. This partnership will catalyse extra funding to strengthen Nigeria’s burgeoning Nollywood {industry} with…

The United States authorities, by way of the U.S. Company for Worldwide Improvement (USAID), has introduced a strategic partnership with Ascend Studios, a creative-industry organisation offering capability constructing, mentorship, social, instructional, and financial empowerment to ladies and youth to be able to propel Nigeria’s artistic sector.
This partnership will catalyse extra funding to strengthen Nigeria’s burgeoning Nollywood {industry} with extra companions together with Paramount Nigeria, Enterprise Backyard Group, and famend music govt Ralph Simon.
The Africa Inventive Blueprint, will strengthen Nigerian youth with the abilities and sources wanted to compete within the artistic {industry} and in addition elevate Nigerian creatives to the worldwide stage.
Remarking on the partnership, USAID Nigeria Mission Director, Melissa Jones mentioned: “The U.S. authorities is raring to reinforce Nigeria’s capability as a number one participant within the artistic economic system and encourage world partnerships. This partnership will create a stream of high-quality, commercially viable content material that may compete on the world stage.”
Talking on the movie {industry} she mentioned: “Whereas Nigeria’s movie {industry} has achieved world recognition, it faces structural challenges that hinder its full financial and artistic potential. Key areas for enchancment embody increasing movie distribution channels, enhancing manufacturing high quality by way of superior tools, creating stronger screenwriting and story improvement practices, and reinforcing mental property protections. Addressing these gaps would allow the artistic sector to seize a broader viewers and help extra sustainable income streams for filmmakers.
To handle these challenges, USAID teamed up with the Nigerian and American personal sectors to launch the Africa Inventive Blueprint. On the core of the collective $3.5 million funding, the Africa Inventive Blueprint will present intensive coaching expertise in TV manufacturing to three,500 Nigerian youth, and develop a talented TV workforce of at the least 200 youth to create a high-quality, music-infused 13-episode TV drama. The TV drama will likely be a robust medium to convey social messages, promote optimistic change, and foster inclusive development and equitable alternative in Nigeria. The coaching will happen throughout six Nigerian cities: Lagos, Abuja, Enugu, Kano, Benin, and Asaba, making certain wide-reaching entry to this distinctive improvement alternative.”
Additionally talking, “CEO of Ascend Studios, Dr, Inya Lawal, We’re honored to be chosen because the recipient of USAID funding. This collaboration represents a milestone for the Nigerian artistic sector and opens alternatives for us to raise African tales on a world platform. By way of this initiative, we’re constructing the infrastructure wanted to develop world-class artistic expertise able to remodeling the {industry}. The Africa Inventive Blueprint is now accepting functions for the coaching programme and forged/crew member employment. The programme will choose from administrators, writers, producers, manufacturing coordinators/managers, editors, manufacturing designers, cinematographers, costumiers, assistant administrators, actors/actresses, composers, sound designers, attorneys, accountants, and manufacturing finance professionals (together with gross sales brokers). Software Deadline: December 15, 2024. ”