In response to evolving market wants and rising alternatives, SystemSpecs Holdings Restricted has rebranded its subsidiary, Deelaa, to Whatadeal, as a part of strikes aimed toward redefining its presence throughout journey, occasion and e-commerce.
This transformation was introduced by the Group Managing Director of SystemSpecs Holdings, John Obaro, who disclosed the event at a Press Convention in Lagos, underlining the corporate’s unwavering dedication to technological excellence and buyer empowerment. Recall that in 2022, Deelaa was launched as an e-ticketing and market platform, catering to companies and customers, nonetheless, in response to evolving market wants, the agency noticed the necessity to reposition the providing underneath the Whatadeal model, with a promise to supply prospects with worth, unforgettable experiences, and a surge of pleasure in each transaction. He additionally unveiled the brand new Managing Director of Whatadeal, Fela Financial institution-Olemoh, whom he described as a seasoned 360-degree chief who’s bringing a wealth of expertise from the non-public sector, authorities, and group growth.
Obaro famous that the event follows SystemSpecs’ acquisition of Knit Applied sciences, a transfer which he mentioned consolidates deep business experience and cutting-edge innovation to create a platform that’s not solely seamless and intuitive but additionally affords unparalleled worth to customers.
He mentioned: “The transition to Whatadeal represents greater than a reputation change; it’s an intentional shift in direction of creating an ecosystem the place prospects don’t simply discover offers, however expertise actual worth. With journey, occasions, and e-commerce at its core, Whatadeal seamlessly integrates these providers to create a streamlined, rewarding, and fashionable consumer expertise for at the moment’s customers. Whereas expressing optimism about Financial institution-Olemoh’s experience, Obaro mentioned that together with his distinctive mix of expertise in know-how, advertising and marketing, and management, he’s poised to form Whatadeal’s future and drive its development.
He mentioned: “Our platform’s core philosophy at Whatadeal is that nice experiences and beneficial affords ought to be easy, not sophisticated. Our mission goes past offering entry to offers; we’re constructing an ecosystem that fosters engagement, belief, and long-term worth for our prospects.
