Job title: Digital Advertising and marketing Mananger
Firm: Eat N’ Go
Job description: Firm DescriptionEat ‘N’ Go Restricted is a restaurant group on a mission to develop into the premier meals operator in Africa. To this point, our rising household consists of three worldwide manufacturers, Domino’s Pizza, Chilly Stone Creamery & Pinkberry.
Eat ‘N’ Go restricted formally began operation in August 2012 with the premier retailer at 4, Saka Tinubu Victoria Island, Lagos. As we speak, Eat N’ Go has over 200 shops (outlet) throughout Nigeria a and Kenya.Job Description
- Plan and execute all digital advertising and marketing, together with search engine optimization/SEM, advertising and marketing database, e-mail, social media and show promoting campaigns
- Design, construct and keep our social media presence
- Measure and report efficiency of all digital advertising and marketing campaigns, and assess in opposition to objectives (ROI and KPIs)
- Determine traits and insights, and optimize spend and efficiency primarily based on the insights
- Brainstorm new and inventive progress methods
- Plan, execute, and measure experiments and conversion checks
- Collaborate with inside groups to create touchdown pages and optimize consumer expertise
- Make the most of sturdy analytical means to judge end-to-end buyer expertise throughout a number of channels and buyer contact factors
- Instrument conversion factors and optimize consumer funnels
- Collaborate with companies and different vendor companions
- Consider rising applied sciences. Present thought management and perspective for adoption the place acceptable
{Qualifications}
- BS/MS diploma in advertising and marketing or a associated area
- Confirmed working expertise in digital advertising and marketing
- Demonstrable expertise main and managing search engine optimization/SEM, advertising and marketing database, e-mail, social media and/or show promoting campaigns
- Extremely artistic with expertise in figuring out goal audiences and devising digital campaigns that interact, inform and inspire
- Expertise in optimizing touchdown pages and consumer funnels
- Expertise with A/B and multivariate experiments
- Stable information of web site analytics instruments (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working information of advert serving instruments (e.g., DART, Atlas)
- Expertise in establishing and optimizing Google Adwords campaigns
- Working information of HTML, CSS, and JavaScript growth and constraints
- Robust analytical abilities and data-driven considering
- Up-to-date with the most recent traits and greatest practices in on-line advertising and marketing and measurement
Further DataSome other duties and duties which may be assigned every now and then by the Upkeep Supervisor
Anticipated wage:
Location: Lagos, Lagos State
Job date: Wed, 27 Nov 2024 23:31:27 GMT
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