FPL Media, a trailblazer in Nigeria’s out-of-home (OOH) promoting trade, has as soon as once more demonstrated its management by securing the Excellent Use of Transit in OOH Promoting Award on the prestigious Edge Awards.
The awards, organised by Advertising Edge Journal, recognised the corporate’s distinctive use of transit areas for promoting, a sector the place innovation is vital to driving model visibility and engagement.
The Edge Awards is without doubt one of the most esteemed platforms recognising excellence within the advertising and promoting trade.
In accordance with the organisers, the popularity of FPL Media was a results of its constant innovation, rising model fairness, and efficiency that outpaced its rivals over the previous 12 months.
Talking on the accolade, FPL Media’s CEO, Lanre Ashaolu, shared his pleasure and gratitude, emphasising the corporate’s unwavering dedication to artistic excellence. “This award is a testomony to our crew’s relentless pursuit of innovation and excellence in OOH promoting.
“Transit promoting is a dynamic and difficult area, and we’re proud to be main the cost in creating impactful campaigns that join manufacturers with their audiences in highly effective methods,” he said.
The CEO additional highlighted how this award would positively influence FPL Media’s enterprise trajectory. “This recognition not solely solidifies our place as an trade chief but in addition conjures up us to goal even larger.”
Along with their success within the transit promoting sector, FPL Media has persistently demonstrated a forward-thinking method, integrating digital options with conventional OOH codecs.
Writer/CEO of Advertising Edge Journal, John Ajayi, praised FPL Media’s achievements and their transformative function within the OOH trade. “FPL Media’s strategic use of transit areas has not solely set them aside however has additionally redefined how transit promoting will be leveraged for max model publicity. Their creativity and innovation make them a real chief on this area, and we’re thrilled to have fun their success.”
As FPL Media continues to push the boundaries of outside promoting in Nigeria, the corporate’s concentrate on innovation and consumer satisfaction stays unwavering. With the popularity from the Edge Awards, the long run seems vivid for this trailblazing company because it continues to set new benchmarks within the OOH trade.
