The World Village Healthcare Initiative for Africa (GHIV-Africa) in collaboration with the Worldwide Rescue Committee (IRC) has launched an unique breastfeeding marketing campaign in Borno State to advertise the well being and wellbeing of infants.
The marketing campaign, inaugurated in Maiduguri on Friday, focuses on encouraging nursing moms to solely breastfeed their kids within the first six months of life.
The Govt Director of GHIV-Africa, Mrs Mulikat Bamidele, emphasised the significance of unique breastfeeding as the perfect present to a baby.
She mentioned “breast milk is the perfect present a mom can provide to her little one. We’re dedicated to supporting nursing moms in Borno to undertake this very important observe.”
The IRC Nation Director, Mr Nathaniel Mosher, highlighted the essential position of breastfeeding in infants’ well being.
He mentioned “unique breastfeeding is the cornerstone of infants’ well being.
“We’re proud to companion GHIV-Africa on this marketing campaign, which we imagine will considerably enhance the wellbeing of infants.”
The Borno Commissioner for Well being, Prof. Babagana Mallam Gana, represented by Dr Haruna Mshelia, lauded the initiative and guaranteed authorities’s help for its success.
He added that the marketing campaign would vastly contribute to bettering toddler well being and wellbeing throughout the state. The Information Company of Nigeria (NAN) reviews that the marketing campaign embrace coaching of healthcare employees and group volunteers, distribution of academic supplies and group outreach programmes to boost consciousness about the advantages of unique breastfeeding. (NAN)