In a strategic transfer to broaden entry to East Africa’s vibrant soundscape, Africa’s premium music streaming platform, Josplay, has introduced a game-changing partnership with Opus Music Africa.
This growth was introduced in a joint press assertion obtained by PREMIUM TIMES on Friday.
This collaboration provides Josplay unique entry to Opus Music Africa’s expansive catalogue. It guarantees to convey listeners the depth and variety of East African music like by no means earlier than. This transfer speaks to the way forward for music distribution—one which prioritises honest pay, cultural authenticity, and international accessibility.
“We’re thrilled to companion with Josplay, an organization that shares our imaginative and prescient for amplifying East African music past borders,” stated Simon Peter Mutyaba, CEO of Opus Music Africa. “This collaboration ensures our artists are heard and valued.”
For Josplay, this partnership isn’t nearly buying music—it’s about curating a soundscape that displays the wealthy storytelling, rhythms, and artistic power of East Africa.
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George Ogala, COO of Josplay, expressed the corporate’s readiness for this vital partnership. He said, “Josplay is constructed for moments like this, the place know-how meets tradition to drive actual change. Opus Music Africa’s catalogue is a goldmine, and we’re right here to convey it to the world.”
Past licensing and streaming, he added that the partnership is a joint funding in visibility, discovery, and honest compensation. Mr Ogala additionally stated by means of coordinated advertising and marketing campaigns, editorial spotlights, and focused promotions, Josplay and Opus Music Africa are setting the stage for East African artists to interrupt new floor.
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”With this alliance, the message is evident: East African music is not only rising—it’s right here, and it’s time the world tuned in. This partnership is a testomony to the vibrancy and potential of East African music,” he stated.
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